Marketing Cloud Rollout
The Client is a premier US university specializing in education. Client uses Salesforce Sales and Marketing Cloud solutions for providing a personalized experience for the prospective students visiting their website and social channels and keeping them engaged through their ‘Journey’.
Integrated solution to different users need to use only one system to get the complete picture of the customer. Improved efficiencies and reduced errors through automation of campaign management. A consistent and personalized experience for the customers regardless of the channel.